Alice Lavezzi Portfolio

Pellington Design

2015 - Today

BRAND IDENTITY

Definition of the brand identity
and the product portfolio

GRAPHIC AND MARKETING

Realization of all communication,
media development and analytics

SALES B2C & B2C

Research and networking expansion,
customer service

Brand Identity

Serious and playful design

Crafting the company’s brand identity and curating the product portfolio in line with the company’s mission and vision.

  • Logo design
  • Brand strategy
  • Identity guidelines
  • Photo shooting
  • Product portfolio
HARD SKILLS

Design Thinking
Branding Strategies
Creativity

SOFT SKILLS

Graphic Design UI/UI
Product Strategy

Graphic Design UX/UI and Marketing

  • Homepage and E-commerce (WordPress)
  • Catalogues and Manuals (Adobe suite)
  • Content Creation
  • Social Media
  • E-mail Marketing (Mailchimp)
  • Analytics (Google GA4)

All media and documents are accessible via www.pellingtondesign.com

HARD SKILLS

Digital Marketing
Graphic Design
Web development
Social Media

SOFT SKILLS

Communication
Creativity
Attention to Details
Time management

Sales B2B & B2C

  • Wholesales
  • Trade Fairs
  • Customer Service
HARD SKILLS

CRM (Hubspot)
Event planning
Project Management

SOFT SKILLS

Teamwork
Problem Solving
Adaptability
Research